Technology
Six years as the fractional production arm of a global tech company.
Kochava is a global mobile attribution and analytics platform operating in one of the fastest-moving sectors in tech. Their internal marketing team had the strategy, the designers, and the brand vision — what they didn't have was a dedicated video production resource who could keep pace.
They needed a production partner who could plug directly into their team — someone who understood the brand well enough to bring motion to existing graphics, capture live events with minimal briefing, and produce video content that matched the polish of a company competing at enterprise scale.
Fraction became Kochava's fractional production partner — embedded with their marketing team over the course of six years. We worked directly alongside their in-house graphic designers to bring static assets to life through motion graphics and animated explainers, turning complex product narratives into content that lands with enterprise buyers.
Beyond motion work, we provided ongoing event coverage, brand films, and campaign content — operating as a seamless extension of the team rather than an outside vendor. The relationship meant less onboarding, less back-and-forth, and consistently better output because we already knew the brand, the audience, and the stakes.
From the partnership
Of continuous partnership — producing brand films, animated explainers, event coverage, and campaign content that helped Kochava compete at enterprise scale while keeping their internal team focused on strategy.
Fraction is an extension of my creative team and one of my favorite vendors to work with. Highly skilled, creatively talented, and solid on the business side — including timely delivery and consistently exceeding expectations. Fraction comes with no drama. Solution-oriented, a great communicator, and very even-keeled.
Kimberly ManningVP Marketing, Kochava
Whether it's a brand campaign, motion graphics, or an ongoing production partnership — we'd love to hear about it.
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